Informative Essay Sample on Supply Chain Management

Informative Essay Sample on Supply Chain Management SCM (Supply Chain Management) sounds like surefire saving when it comes to procurement of supplies. It offers more than a better way of meeting customer demands and managing low level of inventory or even having no inventory at all. No wonder why companies invest a lot of millions just for this software. However, automatic execution of sales without having the need for warehouse, stocks and paper invoice could be at hand, if and only if, you’re able to withstand the obstacle of getting SCM started and working. First, you have to show to your business partners (suppliers) that they would also benefit from the whole process. The thing is, SCM requires effort not only within your business but from each part of the chain. So, in order to establish a strong relationship with them, they should see the additional gain they would have in exchange for the additional burden (i.e. more responsibility for your inventory) they would take. Then, as the article mentioned, there is always the ‘internal problems’. The business should expect radical changes to the company’s traditional operations along with the grand promises SCM has. Thus, it must know how to motivate its people to work with the new technology. Aside from that, there is the danger of ‘first impression last’. The software might bring some problems on its first few months of use but then this should be anticipated considering that the software must adjust to the company’s historical set-up. So, with all these hassles and complexities, why would a company adapt this software when it can cling to the traditional way? The point is, SCM is becoming a necessity for a competitive business. Only, the company should be careful in handling the system since its failure might reverse all the expected goals to be achieved.

Linguistic and Metaphorical Synesthesia

Linguistic and Metaphorical Synesthesia Definition In semantics,  cognitive linguistics, and literary studies, synesthesia is  a metaphorical process by which one sense modality is described or characterized in terms of another, such as a bright sound or a quiet color. Adjective: synesthetic or synaesthetic. Also known as linguistic synesthesia and metaphorical synesthesia. This literary and linguistic sense of the term is derived from the neurological  phenomenon of synesthesia, which has been described as any abnormal extra sensation, often occurring across sense modality boundaries (Oxford Handbook of Synesthesia, 2013). As Kevin Dann says in Bright Colors Falsely Seen (1998), Synaesthetic perception, which is forever inventing the world anew, militates against conventionalism. EtymologyFrom the Greek, perceive together Examples and Observations An expression such as warm color is a classic example of a synesthetic expression. It involves the mapping from the tactile sense referred to by the adjective warm onto the visual referred to by the noun color. On the other hand, warm breeze is not a synesthetic expression, because both warm and breeze refer to the tactile sense, and there is no sensory mismatch in this expression as one sees in warm color.(Yoshikata Shibuya et al., Understanding Synesthetic Expressions: Vision and Olfaction With the PhysiologicalPsychological Model. Speaking of Colors and Odors, ed. by Martina Plà ¼macher and Peter Holz. John Benjamins, 2007)I am hearing the shape of the rainTake the shape of the tent  . . ..(James Dickey, opening lines of The Mountain Tent)Nabokovs Colored Alphabet[T]he color sensation seems to be produced by the very act of my orally forming a given letter while I imagine its outline. The long a of the English alphabet . . . has for me the tint of weathered wood, but a French a   evokes polished ebony. This black group [of letters] also includes hard g (vulcanized rubber) and r  (a sooty rag being ripped). Oatmeal n, noodle-limp l, and the ivory-backed hand mirror of an o,  take care of the whites. . . . Passing on to the blue group there is  steely x, thundercloud z, and huckleberry h. Since a subtle interaction exists between sound and shape, I see q as browner than k, while s is not the light blue of c, but a curious mixture of azure and mother pearl. . . .My wife has this gift of seeing letters in color, too, but her colors are completely different.(Vladimir Nabokov, Speak Memory: An Autobiography Revisited, 1966) I see a sound. KKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKK. It looks like KKKKKKKKKKKKKKKKKKKKKKKKKKKKK. It looks like gravity ripping. It looks like the jets on a spaceship.I catch the sound and it takes me into the cold.(Emily Raboteau, The Professors Daughter. Henry Holt, 2005)James Joyces Use of SynesthesiaStephen stared at nothing in particular. He could hear, of course, all kinds of words  changing colour like those crabs  about Ringsend in the morning burrowing quickly into all colours of different sorts of the same sand where they had a home somewhere beneath or seemed to.(James Joyce,  Ulysses, 1922)Dylan Thomass Use of  SynesthesiaI hear the bouncing hillsGrow larked and greener at berry brownFall and the dew larks singTaller this thunderclap spring, and howMore spanned with angles rideThe mansouled fiery islands! Oh,Holier then their eyes,And my shining men no more aloneAs I sail out to die.(Dylan Thomas, final verse of Poem on His Birthday)Clear Sounding and Loud ColorsMeaning may be transferred from one sensory faculty to another (synesthesia), as when we apply clear, with principal reference to sight, to hearing, as in clear-sounding. Loud is transferred from hearing to sight when we speak of loud colors. Sweet, with primary reference to taste, may be extended to hearing (sweet music), smell (The rose smells sweet), and to all senses at once (a sweet person). Sharp may be transferred from feeling to taste, and so may smooth. Warm may shift its usual reference from feeling to sight, as in warm colors, and along with cold may refer in a general way to all senses, as in a warm (cold) welcome.(John Algeo and Thomas Pyles, The Origins and Development of the English Language, 5th ed. Thompson, 2005) Synesthetic Metaphors- Many of the metaphors we use every day are synesthetic, describing one sensory experience with vocabulary that belongs to another. Silence is sweet, facial expressions are sour. Sexually attractive people are hot; sexually unattractive people leave us cold. A salesmans patter is smooth; a day at the office is rough. Sneezes are bright; coughs are dark. Along with pattern recognition, synesthesia may be one of the neurological building blocks of metaphor.(James Geary, I Is an Other: The Secret Life of Metaphor and How It Shapes the Way We See. HarperCollins, 2011)- Synesthetic metaphors are very common. For instance, colors are subdivided into warm and cold colors or provided with acoustic and tactile qualities, such as in the following expressions: loud red, soft blue, heavy dark green, etc.(Martina Plà ¼macher, Color Perception, Color Description, and Metaphor.  Speaking of Colors and Odors. John Benjamins, 2007)